Point of view

Why most HR is a handbrake on growth

24 June 2026 · 4 min read

Most founders do not have an HR problem. They have a growth problem that HR is quietly making worse. Here is what I mean.

HR ended up optimised for the wrong thing

Somewhere along the way, HR stopped being about people and started being about protection. Policies, process, paperwork, and covering the company's back. Most of it well meant. Almost none of it pointed at growth. For a large corporate with a legal team and time to burn, that is survivable. For a company trying to scale, it is a handbrake.

What the handbrake actually costs you

It rarely arrives as a single bill. It shows up as drag. Hiring that takes months and still lands the wrong person. Roles nobody can quite define, so good people argue about scope and pay. Decisions made on gut because there is no data. And a founder buried in people admin instead of building the business. None of these feel like emergencies on any given day. Together they quietly cost you your best months.

Commercial people strategy is the opposite

The job is not more HR. It is better people decisions, tied to the numbers. Who to hire and when. Who to grow. Where culture is leaking value. What the team needs to look like twelve months out. Done lean, done fast, and increasingly with AI doing the heavy lifting so it costs a fraction of a traditional function.

Compliance still matters, and it gets handled properly. But it sits in the background as a floor, not the whole point. The point is a team that helps you move faster, not one you have to drag along behind you.

A simple test

Ask yourself one question. Is your people setup helping you grow, or is it something you tolerate? If it is the second, the handbrake is on. The good news is that it comes off quickly once someone treats people as a commercial lever rather than a cost to be managed.

How much is HR slowing you down?

Score your people setup in two minutes and see what to fix first.

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